Can childcare be done at home? You heard me right, childcare can indeed be done at home.

We call this residential type of childcare model “family-style childcare”" "Family-style childcare" refers to individual citizens or families using their own homes as places to provide care services for infants and young children aged 0-3.

 

Is a family-style nursery worth doing? Youyou Xiaobian analyzes the advantages and challenges of starting a family-style nursery for everyone.

Advantages of starting a family-style nursery

1. High return on investment

With an investment of about 10w, the profit is between 2 and 3w when the garden is full, and the capital will be returned in half a year after the garden is full, and it is easy to copy and easy to open a branch.

2. Obvious market demand

There is no shortage of parents around who complain that no one has children or families who do not recognize the elderly with children. Childcare institutions and family-style childcare are the number one players in solving the problem of bringing babies. In addition, family-style nurseries will not make babies feel a strong sense of alienation, and parents have a relatively high degree of acceptance.

3. Low enrollment pressure

Family-style nurseries do not need to recruit too many students, about 10 are almost the same, and the distance between the nurseries and the family can be minimized, and the neighbors will recommend each other's well-known schools. Enrollment is simpler and the pressure on enrollment is relatively small.

 

4. Low operating cost

The site, water, electricity, gas, and heating of the family-style nursery are all for civilian use, and the cost of opening a nursery is low. The enrollment volume is small and the operating cost is low. When the epidemic is serious or other uncontrollable factors are encountered, it will have a stronger risk resistance than parks with high operating costs and large enrollment.

5. More convenient management

The families gathered in the community and the close neighborhood relations will promote the management of family-style nurseries to be more convenient and efficient.

6. High parental trust

Family-style childcare points carry out childcare. Childcare managers, childcare staff, and families who send their children to receive childcare services are basically all in the same community, and everyone is more familiar and trusting.

The challenge of starting a family-style nursery

1. Filing is difficult

The relevant policies and regulations for family-style childcare are not sound enough, and the relevant registration norms and regulatory measures are not perfect. Many practitioners in family nurseries said that it is difficult to file a record, mainly because it is difficult to obtain fire protection certification.

2. High business risk

Because of the lack of a sound regulatory mechanism to guarantee, the supervision of family nurseries is basically in a gray area. Lax supervision may bring temporary convenience to the park, but it also means that this model faces huge uncertainty and operational risks.

 

3. The venue is hard to find

Family-style childcare is based on the family as the place, and the venue is located in the community. The attitudes of different streets towards “family childcare parks” are also differentiated. It is more difficult to obtain the permission of the community. Take Beijing as an example. Beijing prohibits the operation of family nurseries in residential areas and cannot conduct commercial registration. Then the registration and filing cannot be completed, and it can only be shut down.

4. Difficult neighborhood coordination

If you run childcare in your own residential area, there may be some neighborhood conflicts. For example, whether other residents in the community accept the establishment of childcare points in the community; the noise of children in the childcare points and the sound of teachers in class disturb the neighbors, etc.

Suggestions for opening a family-style nursery

1. Understand relevant childcare policies

To open a family-style childcare park, it is more important to study the setting standards, management norms and quality evaluation index system of local family childcare sites, as well as related childcare industry policies.

2. Complete the business license processing

In order to avoid complaints from parents and peers in the community and improve the trust of parents, a business license must be processed.

3. Do a good job in personnel training

It takes a certain amount of professional quality to do childcare, and starting a family-style nursery is no exception. As a manager, we must strictly screen the staff, do a good job of personnel training on a regular basis, and carry out regular assessments to ensure the orderly and high-quality development of the park.

4. Do a good job in maintaining neighborhood relations

Handle the relationship with the community and the neighborhood well, get the recognition and support of the community, and choose the location as far as possible on the first floor to avoid affecting the lives of other residents.

That's all about the content of ”family-style childcare". In general, as a new model of childcare, ”family-style childcare" still lacks the relevant policy and regulatory foundation. If it is to be done well, professional competence and market insight are indispensable.

How to highlight the advantages of the park and build its own core competitiveness is a question worth pondering for every nursery park. In the information age, we may as well turn our attention to digitization and intelligent means.